The Internet is 'King' in Today's Real Estate Market!

Numbers don't lie.  I have crafted my marketing plan to reflect how the buyers are finding their homes today.  An overwhelming majority (87%) of recent home buyers in the US say they used the internet as an information resource during their home-buying process, and nearly one-third say they first learned about their newly purchased home from an online channel, according to a study from the National Association of Realtors (NAR).  The NAR also found that 87% of home buyers used the internet to search for a home purchased through a real estate agent.  When asked where they first learned about the home they purchased, 34% of buyers said a real-estate agent; 32% cited the internet; 15% said from yard signs; 7% said from a friend, neighbor or relative; 7% said home builders; 3% said from a print or newspaper ad; 2% learned directly from the seller; and 1% from a home book or magazine.

Here are the tools I will use to Craft Your Marketing Plan.  Keep in mind that every marketing plan is different and created with just your property in mind. 

Click here for my Listing Marketing Plan in PDF format.


Videos
Color, digital, High Definition motion picture videos will be shot at your property and displayed on the following web sites:
YouTube.com the largest collection of videos on the Internet
JeffBolander.com (contains all MLS listings)
My YouTube Wisconsin Real Estate Channel - YouTube.com/WIRealEstate
Pictures
Your property will be professionally photographed with high resolution digital technology.  I will take as many pictures as necessary to showcase your property in the best light possible.
 
Multiple Listing (MLS) Services
Not only will your property be displayed on the Greater Northwoods MLS (GNMLS), it will also be displayed on WIREX.  WIREX is a compilation of MLS's throughout Wisconsin.  GNMLS is not currently a member of WIREX, but I am.  I will make sure your property is visible to ALL those who search the MLS's in Wisconsin.  Although most agents in the northwoods don't, I encourage any agent in Wisconsin to show and sell your property at FULL commission, a big advantage.
Smart Phone Technology
I will set up a web site JUST for your property that is designed for the newest cell phones that can access the Internet.  Your property will be assigned it's own pages for pictures and videos that your prospective clients can access right on their phones.  This address will be on your yard sign as well as all your other advertisements on the web and in print.
Web Sites
JeffBolander.com (contains all MLS listings), Realtor.com, the LARGEST national Real Estate website, HeresYourKeys.com (marketed to Northern Wisconsin and the Western U.P. of Michigan), WisconsinHomes.com (contains all South Central Wisconsin MLS listings), WiHomes.com (contains all Metro Milwaukee MLS listings),
HomesteadRealtyInc.com (contains all Wisconsin MLS listings), YouTube.com general video directory,
twitter.com/JeffBolander my twitter page.  YouTube.com/WIRealEstate my YouTube page dedicated to Wisconsin real estate videos.  Facebook page at facebook.com/northwoods.real.estate
Banner Ads
Banners for your property and JeffBolander.com and HeresYourKeys.com are run on: UpNorthFishing.com, UpNorthSnow.com, UpNorthResorts.com, UpNorthSidewalk.com, eRoomFinder.com, PostHighSchoolPlanning.com, UpNorthSilentSports.com, myFridayFishFry.com, UpNorthFishingGuides.com, UpNorthFishingPhotos.com
Blogging
The Following Sites are Where You will Find My Blogs on Subjects Pertaining to Real Estate and Fishing: My Guide Fishing Conditions Reports, Minocqua, Wisconsin Fishing Conditions Reports, Boulder Junction, Wisconsin Fishing Conditions Reports, Manitowish Waters, Wisconsin Fishing Conditions Reports, Presque Isle, Wisconsin Fishing Conditions Reports, Mercer, Wisconsin Fishing Conditions Reports, St. Germain, Wisconsin Fishing Conditions Reports, WIBigFish - the Fishing Realtor, Minocqua Chamber of Commerce Blog
Newsletters via E-mail
I publish and distribute a monthly communication via Constant Contact to all my clients, friends and family.
Print Media
Newspapers
(where applicable), North Lakeland Times, Minocqua based, Vilas County Review, Chicago Tribune, Milwaukee Journal-Sentinel, Rockford Register Star, Wisconsin State Journal, Janesville Gazette, Milton Courier.
Real Estate Magazines (where applicable):
Home Again, Northwoods Home Showcase


Jeff Bolander, REALTOR®
Northern Wisconsin Phone
715-892-2751

Northern Wisconsin Office
PO Box 2089
Woodruff, WI 54568-2089
715-892-2751
4sale@jeffbolander.com

Southern Wisconsin Office
8405 W. Lisbon Avenue
Milwaukee, WI 53202
(414) 461-4040
Fax (414) 461-9568

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